Paid Media & Growth Operations Job at Brass Animals – Remote
Brass Animals is hiring a Paid Media & Growth Operations professional to support its growing digital advertising and marketing operations. This is a fully remote opportunity for someone who understands Google Ads, Meta Ads, campaign management, ad-spend tracking, CRM workflows, and AI-powered productivity tools.
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| Paid Media & Growth Operations Job – Remote | $1,000/Month |
The company is a fast-growing live entertainment business providing brass bands, jazz combos, dance bands, and second-line parade experiences for weddings and corporate events across the United States.
Brass Animals operates with a distributed musician model and is growing toward $2 million+ in annual revenue. The company works with a small, fast-moving team that focuses on smart systems, automation, AI-powered workflows, and execution.
Job Title
Paid Media & Growth Operations
Company
Brass Animals
Job Type
Full-Time
Work Arrangement
Remote
Working Hours
40 hours per week
Monday to Friday – US Pacific Time
Salary
US$800 – US$1,000 per month
Approximately ₹76,335.80 – ₹95,419.75 per month, based on the compensation information provided.
Application
Only applications submitted through the official application form will be reviewed.
Apply Here: https://forms.gle/Bq9wsA3DXoEuuGd27
About Brass Animals
Brass Animals is a live entertainment company that provides professional musical entertainment for weddings, corporate events, and other special occasions across the United States.
The company offers several entertainment formats, including:
- Brass bands
- Jazz combos
- Dance bands
- Second-line parade experiences
- Live entertainment for weddings
- Corporate event entertainment
Brass Animals uses a nationally distributed musician model, allowing the company to serve customers across different locations while coordinating its operations through technology and centralized systems.
The company is currently scaling its business and expanding its paid advertising activities across Google Ads and Meta Ads.
To support this growth, Brass Animals is looking for someone who can help manage the day-to-day operational layer around paid media and growth initiatives.
About the Role
This position is designed for someone who can combine paid advertising knowledge, organization, communication, tracking, and problem-solving.
The company is not looking for a traditional project manager whose main responsibility is creating Gantt charts or preparing lengthy status reports.
Instead, the successful candidate will work directly with marketing and advertising operations.
You will monitor active campaigns, track advertising spend, identify issues, coordinate with specialists, and make sure important growth projects move forward.
You will work closely with the Marketing Lead, while the company's CEO may also have visibility into the work and updates.
The role requires someone who is comfortable working independently in a fast-moving remote environment.
Key Responsibilities
1. Launch Coordination
During the first 30 days, one of the main responsibilities will be helping coordinate several active growth workstreams.
These may include:
- Vapi/Make speed-to-lead bridge
- Meta campaign launch
- Google Ads optimization
- GHL/GCLID offline conversion tracking
- Meta CAPI setup
- Loveable sales dashboard
You will maintain a simple tracker showing:
- What has launched
- What is currently in progress
- What is blocked
- What needs attention
- Who is responsible for each workstream
- What decisions are required
The goal is to make sure the team has a clear view of progress without creating unnecessary administrative work.
2. Team Check-ins and Blocker Management
You will regularly communicate with different workstream owners.
Communication may happen through:
- Slack
- Quick daily standups
- Async updates
- Loom videos
- Direct communication with team members
Your job will be to identify blockers early and help the team resolve them.
You may also need to coordinate tasks that do not clearly belong to one specific person.
For example, a task may require coordination between a CRM specialist and a Google Ads manager. You would help make sure the required information and technical steps are connected so the project can move forward.
3. Weekly Reporting
You will provide a short weekly update to your manager.
The CEO may also have visibility into these updates when necessary.
The weekly report should focus on useful information such as:
- What was launched
- What is currently in progress
- What is blocked
- What is at risk
- What requires a decision
- Important advertising performance information
- Areas requiring attention
The company prefers concise and useful communication rather than lengthy status reports.
4. Paid Media Management
A major part of the role will involve helping maintain visibility into paid advertising activities.
You will work with channels such as:
- Google Ads
- Meta Ads
- Organic marketing
You do not need to be a highly specialized paid-media expert, but you should understand campaign management well enough to identify potential problems and ask the right questions.
You may be responsible for checking:
- Active campaigns
- Campaign status
- Advertising spend
- Lead volume
- Lead quality
- Cost per qualified lead
- Conversion performance
- Tracking issues
- Campaign changes
- Areas requiring optimization
5. Track Cost Per Qualified Lead
One of the important metrics for this role is Cost Per Qualified Lead (CPQL).
You will help ensure that the company can measure the cost of generating qualified leads from different channels.
The goal is to understand how different channels are performing and identify situations where advertising budgets may need attention.
Channels can include:
- Meta
- Organic
You will help communicate where performance appears to be improving, declining, or requiring further investigation.
6. Monitor Lead-to-Call Conversion
Another important metric is the lead-to-call-booked conversion rate.
You will help track what happens after a lead enters the company's system.
For example:
Ad → Lead → Qualified Lead → Call Booked → Sales Opportunity → Closed-Won
You will help identify where potential customers are dropping out of this process.
You may then coordinate with sales, marketing, and CRM specialists to investigate the problem and improve the workflow.
7. Closed-Won Attribution
The role will also involve helping maintain accurate attribution between advertising platforms and the CRM.
This includes supporting the connection between systems such as:
- GoHighLevel (GHL)
- Google Ads
- Meta Ads
You should understand the importance of tracking where leads originate and how those leads eventually become customers.
Knowledge of Google Ads GCLID and Meta Conversions API (CAPI) will be useful.
8. Specialist Coordination
Brass Animals may have several specialists working on different parts of its growth system.
The role will support coordination among team members such as:
- Danko
- Adel
- Alex
The goal is to make sure everyone is working toward the same conversion objectives.
Instead of allowing individual specialists to optimize their own area independently, you will help share information and maintain alignment across the wider growth system.
9. Workstream Launch Velocity
During the first 30 days, one of the important objectives will be determining whether planned projects are actually shipping.
The company wants to know:
- Did the project launch?
- Was it launched on time?
- Does it work?
- Is anything blocking the next step?
- Does someone need to make a decision?
The position therefore combines project coordination with hands-on marketing operations.
Required Skills and Qualifications
Brass Animals is looking for candidates with practical experience and a strong execution mindset.
Google Ads Experience
Candidates should have hands-on familiarity with Google Ads at the campaign-management level.
You should understand concepts such as:
- Campaigns
- Ad groups
- Keywords
- Budgets
- Ad spend
- Conversion tracking
- Lead generation
- Campaign performance
- Basic optimization
You do not necessarily need to be a Google Ads specialist, but you should be comfortable working around active campaigns.
Meta Ads Experience
Experience with Meta Ads is also required.
You should understand the basics of:
- Meta campaigns
- Ad sets
- Ads
- Budgets
- Audience targeting
- Lead generation
- Campaign performance
- Conversion tracking
The role requires someone who can recognize when something appears incorrect and know what questions to ask the appropriate specialist.
AI Tools
Brass Animals expects candidates to actively use AI tools for real work.
Experience with tools such as:
- ChatGPT
- Claude
- Other AI productivity tools
is valuable.
The company is particularly interested in people who use AI for:
- Workflow support
- Data analysis
- Information synthesis
- Research
- Reporting
- Process improvement
- Productivity
AI should be used as a practical work tool rather than only for writing.
CRM Experience
Experience with a CRM system will be a strong advantage.
Useful CRM experience may include:
- GoHighLevel (GHL)
- HubSpot
- Salesforce
- Similar CRM platforms
You should understand basic CRM workflows and how leads move through different stages.
Offline Conversion Tracking
Knowledge of offline conversion tracking is another strong differentiator.
Experience with:
- Google Ads GCLID
- Meta CAPI
- CRM-to-ad-platform conversion tracking
can be useful for this position.
This type of tracking helps businesses connect advertising activity with later-stage sales results.
Automation Experience
Experience with automation platforms is also valuable.
Examples include:
- Make
- Zapier
- Similar automation platforms
Candidates who can understand workflows and identify opportunities for automation may be particularly useful in this role.
Communication Skills
Because the company operates with a distributed team, strong communication is important.
The successful candidate should be comfortable with:
- Slack
- Async communication
- Short meetings
- Loom videos
- Written updates
- Cross-team coordination
The company specifically prefers short, useful communication rather than long status emails.
For example, instead of writing a long explanation, you may be expected to record a short Loom video explaining an issue and the required next step.
Ideal Candidate Mindset
The company describes its preferred working style as an “I'll figure it out” mindset.
This means the candidate should be comfortable:
- Working independently
- Solving problems
- Managing changing priorities
- Working with incomplete information
- Taking ownership
- Focusing on outcomes
- Finding practical solutions
- Communicating blockers quickly
The company values execution over unnecessary process.
Work Environment
This is a fully remote position.
The expected schedule is:
Monday to Friday
40 hours per week
The typical working hours follow the US Pacific Time Zone (PST preferred).
Because the company works with a US-based operation, candidates should be comfortable working during US hours.
Salary and Compensation
The advertised monthly salary range is:
US$800 – US$1,000 per month
The provided equivalent in Indian currency is:
₹76,335.80 – ₹95,419.75 per month
The position is listed as a full-time remote opportunity.
Candidates should review the application form and company information carefully for any additional employment or payment details before applying.
Who Can Apply?
This opportunity may be suitable for professionals who have experience in areas such as:
- Paid Media
- Digital Marketing
- Google Ads
- Meta Ads
- Marketing Operations
- Growth Operations
- CRM Operations
- Performance Marketing
- Advertising Operations
- Marketing Project Coordination
Candidates should pay particular attention to the requirement for hands-on Google Ads and Meta Ads experience.
The role is not simply a traditional project-management position.
Important Skills at a Glance
| Skill | Requirement |
|---|---|
| Google Ads | Required |
| Meta Ads | Required |
| Ad Spend Tracking | Required |
| AI Tools | Required |
| Async Communication | Required |
| Slack | Important |
| Loom | Important |
| CRM | Advantage |
| GHL | Advantage |
| Google GCLID | Advantage |
| Meta CAPI | Advantage |
| Make | Advantage |
| Zapier | Advantage |
| Paid Media | Important |
| Marketing Operations | Important |
How to Apply
Interested candidates should submit their application through the official application form.
Important: The company states that only applications submitted through the provided link will be reviewed.
Apply Here
https://forms.gle/Bq9wsA3DXoEuuGd27
Before submitting your application, make sure your resume clearly highlights relevant experience with:
- Google Ads
- Meta Ads
- Digital marketing
- Campaign management
- Ad-spend tracking
- CRM
- AI tools
- Automation
- Conversion tracking
- Remote teamwork
Final Summary
Brass Animals is hiring a remote Paid Media & Growth Operations professional to help manage advertising visibility, campaign coordination, tracking, CRM-related workflows, and growth operations.
The position combines paid media knowledge with project coordination and operational execution. The successful candidate will help monitor Google Ads and Meta Ads, track advertising costs, measure qualified leads, coordinate specialists, identify blockers, and ensure important marketing workstreams move forward.
The company is looking for someone who can work independently, communicate clearly, use AI tools effectively, and focus on measurable business outcomes.
The position offers 40 hours per week, Monday through Friday, with working hours aligned with the US Pacific Time Zone.
The advertised salary is US$800–US$1,000 per month, with the provided Indian-currency equivalent of approximately ₹76,335.80–₹95,419.75 per month.
If your experience matches the requirements, you can submit your application through the provided form.
Official Application Form:
https://forms.gle/Bq9wsA3DXoEuuGd27
Note: Only applications submitted through the provided application link will be reviewed.
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